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Interactive Copywriting & Design

On January 17th, we sponsored DesignCamp in Bryan, Texas, through our product MotionNotes. The event was a success and we enjoyed ourselves. I demoed MotionNotes, which is currently being revamped to fit with the changing of the web. Our in-house copywriter and marketing guy, aka me, also gave a presentation on the relationship between copy and design for interactive.

The slides were posted on Slideshare and featured on the home page on Wednesday (Jan 21)! Someday soon, I’ll expound upon some these issues here, but go through the presentation for now. Hopefully, it’s a help!

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Recession Marketing

Sometimes, during times of panic, our logic is rather illogical. Why do people run upstairs when being chased by a masked murderer (scary movies)? Why do people take $20 million in bonuses before declaring bankruptcy (Lehman Brothers)? Why do people flock toward strange, loud noises and riots in public? These things, when you think about [...]

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